
How to Automate Your Business with ChatGPT Operator: Real-World Applications
ChatGPT Operator offers a new approach to automating online business tasks. This $200/month AI agent can perform complex tasks autonomously, from finding market opportunities to contacting vendors - all while you watch it work.
What You'll Learn
How to use ChatGPT Operator to find undervalued products for retail arbitrage
Practical strategies for automating outreach to vendors and service providers
Real-world examples of AI automation that can scale to six or seven figures
Tips for maximizing Operator's effectiveness through proper prompting
What is ChatGPT Operator?

ChatGPT Operator is an AI agent that can interact with websites, perform research, and handle outreach, essentially functioning as a virtual assistant that works directly in your web browser. Unlike standard ChatGPT, Operator can control your browser to complete tasks that would normally require human input.
Real-World Applications Demonstrated
Finding Arbitrage Opportunities
In the demonstration, Chris Koerner showed how Operator could search Facebook Marketplace for undervalued pizza ovens, specifically looking for Ooni models priced below market value. The AI found a promising listing for $250, which Chris identified as being worth closer to $500.
The process worked as follows:
Operator was instructed to search Facebook Marketplace for undervalued pizza ovens
It identified potential deals and logged them in a spreadsheet, including product details, location, condition, and links to the listings
This technique could be applied to any product category where price discrepancies exist between marketplaces. As Chris explained, "You could build a six or seven-figure business around what I'm doing here... it's just arbitrage."
Automating Outreach for Services
The second example demonstrated how Operator could contact multiple catering services to get quotes for an event:
Operator was given basic event details (50 people, steak dinner, Dallas location)
It autonomously navigated to The Knot, a wedding planning platform
It filled out contact forms for multiple caterers, requesting quotes from different vendors
This process eliminates hours of tedious work comparing service providers. Instead of manually contacting dozens of vendors, you can have Operator do the outreach while you sleep.
Sourcing Products from Global Suppliers
The third use case involved having Operator contact vendors on platforms like Banggood (similar to AliExpress) to request free product samples:
Operator was instructed to identify trending products
It selected wireless earbuds based on their prominence and ratings
It crafted and sent messages requesting free samples to be shipped to Texas
It even created an account when required by the platform
For anyone in e-commerce or importing, this functionality could dramatically accelerate the product sourcing process. As Chris noted, "I've done sourcing from China for 15 years... we literally just take a message, copy and paste it to 100 vendors on AliExpress or Alibaba, and then order samples."
Building a Business With Operator
The power of ChatGPT Operator lies in its ability to automate repetitive, time-consuming tasks at scale. Here's how Chris envisions turning these demonstrations into full businesses:
Retail Arbitrage Business Model:
Have Operator research average prices on eBay
Instruct it to make offers at 50% of market value for items listed 30+ days on Facebook Marketplace
When accepted, list the items on eBay at a higher price
Ship directly from the Marketplace seller to the eBay buyer, pocketing the difference
Service Procurement Automation:
Use Operator to contact dozens of service providers simultaneously
Compare quotes to find the best deals
Save thousands of dollars on business services or event planning
Product Sourcing Optimization:
Have Operator continuously monitor for trending products
Contact multiple manufacturers for samples and pricing
Identify the best opportunities based on market research
Tips for Effective Operator Use
Throughout the demonstration, several insights emerged for getting the most out of ChatGPT Operator:
Be direct and specific: Unlike with human assistants, being blunt and direct yields better results
Use numeric goals: Telling Operator to "submit three quote requests per minute" can improve speed
Simple commands work: Phrases like "move faster" actually increased the AI's speed
Take control when needed: You can intervene at any point if Operator gets stuck and show it what you mean on screen
The Future of Business Automation
What makes ChatGPT Operator particularly remarkable is how it bridges the gap between AI capabilities and real-world business operations. As Chris explains:
"I think this is one of the greatest arbitrage moments in business that we've ever seen. You have billions of people connected to the internet, billions of people logging in daily with credit cards attached to their computers, and now all of a sudden you have ChatGPT, OpenAI, all of the world's knowledge connected to this, and then you have bots that can go and do tasks for you based on outcomes."
While the technology isn't perfect - Operator sometimes encounters roadblocks or needs guidance - its current capabilities already offer enormous potential for entrepreneurs and businesses looking to scale operations without adding human staff.
Getting Started With Operator
If you're interested in trying ChatGPT Operator:
Subscribe to the ChatGPT Pro plan with Operator access ($20/month for ChatGPT Plus + $180/month for Operator)
Start with simple tasks to learn how Operator functions
Gradually increase complexity as you understand its capabilities
Focus on areas where automation can provide the highest ROI
Remember that like any tool, there's a learning curve. The $200 monthly cost might seem high at first, but as Chris notes: "I think it's overpriced if you don't know what you're doing... But like any software, you've got to invest time into it." This means spending time learning effective prompting techniques, understanding its capabilities and limitations, and experimenting with different use cases to get full value from the tool.
Conclusion
ChatGPT Operator represents a significant advancement in business automation capabilities. By performing tasks that would normally require human intervention, it allows entrepreneurs to scale operations, find market opportunities, and eliminate repetitive work.
The technology is still evolving, and early adopters have the advantage of developing expertise before it becomes mainstream.
Whether you're looking to start a side hustle or scale an existing business, ChatGPT Operator offers a glimpse into the future of AI-assisted entrepreneurship - a future that's already here for those who learn how to use it effectively.